![]() In short, use that trademark symbol whenever and wherever you can, provided you’re not using them improperly.Īnd whether you’re using the symbol properly or not depends entirely on whether your trademark is registered. If your trademark isn’t registered with the USPTO or WIPO, you can only use the ™ symbol in association with your brand, as the ™ symbol historically denotes something is a common law (unregistered) trademark. Trademark registration, on the other hand, allows you to start using the ® symbol in association with your brand. #REGISTERED TRADEMARK SYMBOL MAC KEYBOARD REGISTRATION#īut here’s the kicker-you can only use the ® symbol on trademarks that are listed on the registration certificate(s) you’ve received from the USPTO or WIPO. There are just two things to keep in mind. #REGISTERED TRADEMARK SYMBOL MAC KEYBOARD REGISTRATION#.
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